The patterns show you the way
by Amy Schons, Jenn Schoenbart
Aug 02, 2026
The version of you that built what you have is not automatically the version that takes it where you want to go next.
I say this to leaders constantly, and almost every time, something in their face changes. Not because it's a criticism. Because it's the thing they already knew and hadn't said out loud yet.
I've spent the last several months sitting across the table from founders and executives navigating the exact same moment in businesses that look nothing alike. A founder leading a fast-growing business. A CEO rethinking how they lead. A senior leader inside one of the largest companies in the world. All describing some version of how they were operating wasn't sustainable, and it wasn't going to scale their impact the way they wanted it to. The conversations I have with the leaders I work with are confidential, we talk through the decisions that are theirs alone to make, who leads what, what they're no longer willing to keep carrying themselves, what they're finally ready to change. What I can give you is the pattern, and the pattern is what transfers.
Here's what I keep seeing. AI is moving fast, customer expectations keep climbing, teams want something different from leadership than they wanted five years ago, and the instinct is to speed up and keep pace with all of it.
The leaders creating advantage aren't doing that. They've become the steady force their business builds around. Not slower. Not resistant to change. Just no longer reacting to every new thing as an emergency, and instead deciding, on their own terms, what deserves their attention.
I know this shift personally, from both sides of the table. I spent nineteen years leading significant growth inside an entrepreneurial company that grew into a large, multi-state organization. Every stage of growth required us to rethink how we operated, because the version of the business that got us here wasn't the version that would take us where we wanted to go next. That mindset hasn't changed. This year alone, I've put well over 100 hours, and I'm still counting, because I believe leaders deserve more than headlines. They deserve someone who can separate what's useful from what's simply new.
Here's something I have every leader I work with do, because a pattern is easier to see than to explain.
Track your week. Not your calendar, your week. Every time something landed on you, write down what it was and what it pulled you away from.
At the end of the week, don't look at the list. Look for the pattern.
It might show up in the problems you're solving, the meetings you're attending, the ownership that's still unclear, or a hiring process that's filling the gap for today instead of preparing the business for where it's going next.
The symptoms are different. The pattern is what matters.
The last few leaders I walked through this exercise with all discovered different patterns. One realized they were creating dependency instead of multiplying leaders. Another recognized their hiring approach was designed to fill today's gaps instead of building the roles the business would need next. One saw they were still sitting in far too many meetings that no longer required them. Another realized their days were being consumed by distractions, new ideas, and shiny tools instead of the few things that would move the business forward.
Each one revealing what the leader, and the business, needed next.
It's also the one pattern you're the least likely to catch by yourself, because it never feels like a problem while you're doing it. It feels like moving fast. It feels like solving it right. It feels like helping. You have to be standing outside it to see it at all, which is exactly why the leaders who catch this fastest aren't the ones working harder inside the old version of themselves. They're the ones building a different way to operate, on purpose.
Amy
P.S. This is exactly why I created The Window Is Open on August 11th at Noon ET. It's a 60-minute working session where we'll look at how to recognize the patterns shaping your business and what to do next. Sign up here
If, as you are reading this, you realize it's time to redesign the way your business operates, The Modern Business OS™ is where we implement that work together over 6 months. It begins September 22nd. If you are wondering if it is the right fit, Book a call and we'll talk it through.
What August Can Teach Us About Leadership
August is one of the most abundant months of the year.
Farmers markets are overflowing with tomatoes, peaches, sweet corn, zucchini, herbs, and berries. It's easy to admire the harvest and forget that it represents months of intentional work. Long before the first tomato ripened, someone prepared the soil, planted the seeds, monitored the weather, and cared for the crop day after day.
The harvest isn't the beginning of the story, it's the result of it.
Organizations are no different.
In leadership, it's tempting to focus on outcomes: revenue, growth, new clients,stronger teams, successful initiatives. But those results rarely appear overnight. They're built through consistent investments that often go unnoticed, developing people, improving systems, having difficult conversations, and making thoughtful decisions long before the payoff is visible.
The best leaders know that every season has a purpose. Some seasons are for planting bold ideas. Others are for cultivating trust, refining processes, or letting go of what no longer serves the organization. Not every quarter will feel like a harvest, and that's okay.
The question isn't whether you're producing results every day. The question is whether you're creating the conditions for future growth.
As summer begins to wind down, it's worth asking: What are you harvesting today because of decisions you made months ago? And perhaps even more importantly: What are your planting now that you and you team will benefit from in the seasons ahead?
The best leaders, like the best farmers, understand that remarkable results aren't created in the harvest. They're created in everything that comes before it.
What's New
The Modern Business OS™ founding cohort starts September 22nd. 12 leaders max, six months, one path, redesigned step by step with AI built into every stage, not bolted on at the end.
Right now there's a window most businesses aren't using. The tools to rebuild how you operate exist today in a way they didn't two years ago, and most leaders are still running the old version of their business through new tools instead of rebuilding around what's actually possible now. This cohort is how you use that window instead of watching it close.
Six stages, six months. Where you stand today, and who your business is becoming from here. What's structurally in the way of your team. How customers really experience you, start to finish. What technology compounds instead of adding noise. What runs on its own rhythm without you holding it up. And how you keep creating advantage once the rebuild is done, not just once.
I know the instinct here is "I don't have time for this right now." That instinct is exactly why now is the time. Two live sessions a month, and implementation tools built to move you between them, not homework that sits untouched. This isn't one more thing added to your week. It's how the rest of your week finally changes.
This is for leaders who've built something great and want to be the leader their business needs next, and their family needs next.
12 spots. If you want to see whether it fits where you actually are, book a call and we'll talk it through.


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